The lectures will take place in the 6th semester (April to June 2023) with approximately 40 - 50 contact hours. Students already have a good theoretical foundation in Marketing & Sales and are expected to put this knowledge into practice in the 6th semester. The language of instruction is English.

Ideally, you will carry out one or more (partial) projects in the field of marketing and/or sales with the students, preferably in cooperation with companies.

Focus of the course could be:

• International product or service launch
• Social media marketing
• Online marketing & sales platforms
• Own or Harvard case studies
• Strategic internationalization

Additional content and focus areas can be included after consultation with the program director.

Compensation is based on the guidelines of the state of Baden-Württemberg. Please send your application to:

Prof. Dr. Sebastian Feichtmair
Head of International Business in English @DHBW Loerrach
Hangstrasse 46-50, 79539 Lörrach
Office: Marie-Curie-Str. 4/K112
Tel.: +49 7621 2071-321
E-Mail : feichtmairnoSpam@dhbw-loerrach.de or wibnoSpam@dhbw-loerrach.de